The very nature of cast sculpture—making a mould from which virtually unlimited numbers of replicas can be produced—means sculptors must approach their market in one of three ways:

1. They rely on their reputation and sales record to produce only exclusive art: one-off works that sell for a premium
2. They produce limited editions which, once sold, can never be repeated
3. They produce unlimited, or open, editions but run the risk of flooding the market with nonexclusive products commanding only commodity prices.

Mainartery works with options one and two, and occasionally with option three. It means that when an exclusive piece is completed, or a limited edition sells out, its value will hold. Our commitment in option one is that no other piece like yours has been made or ever will be again.

And in option two, that only the stated number of versions exists, and we’ve destroyed the mould.